MBATHA, Vusumuzi David; KOOPMAN, Aaron; CHUCHU, Tinashe. Examining the Impact of Sensory Marketing on Young Consumers: A McDonald’s Case Study. International Review of Management and Marketing, [S. l.], v. 13, n. 3, p. 16–24, 2023. DOI: 10.32479/irmm.14320. Disponível em: https://econjournals.com./index.php/irmm/article/view/14320. Acesso em: 23 dec. 2024.